In an increasingly connected world, international expansion is the key to unlocking new opportunities. This course provides you with a solid foundation to understand company internationalization from both theoretical and practical perspectives. Learn to identify the barriers and success factors that influence global growth and equip yourself with the tools to succeed.
Benefits
- Understand company internationalization from both theoretical and practical perspectives, identifying key barriers and supportive factors that influence global expansion. You will gain the skills to evaluate and select suitable internationalization strategies and modes of entry. Additionally, you will be able to conduct a comprehensive country analysis using the PESTEL framework or similar tools to assess potential markets for expansion
To you who
- This course is designed primarily for regular BSc students pursuing a degree in International Business or related fields, providing them with essential skills for analyzing and implementing internationalization strategies. Additionally, the course is open to online participants interested in expanding their understanding of global market dynamics and international business practices. The hybrid format enables both on-campus students and remote learners to participate actively in lectures, discussions, and projects.
Description
Content
- This course is organized into six modules, each focusing on key aspects of company internationalization. Students will engage with theories, strategic approaches, and analytical tools to support global market expansion.
- Module 1: International Trade and Investment
- Module 2: The Role of Culture
- Module 3: Legal, Technological, and Political Environments
- Module 4: International Strategic Management
- Module 5: Strategies for Analyzing and Entering Foreign Markets
- Module 6: International Strategic Alliances
Mode of Teaching and Methods
- Contact hours
- Independent study
- Individual Assignment(s)
- Group work
- Peer feedback
- Self-assessment
Study Material
The primary textbook for this course is:
- International Business: A Managerial Perspective, 9th Edition, by Ricky W. Griffin and Michael Pustay, Texas A&M University
- Additionally, the instructor will provide articles, short videos, and lecture presentations throughout the course to support learning and enhance understanding of key topics in company internationalization.
Assessment
- This course incorporates various assessment and feedback methods to enhance student learning, collaboration, and practical application of internationalization concepts.
- Grade 5: Demonstrates an in-depth understanding, creative application of concepts in case studies, effective group collaboration, skilled use of digital tools, and reflective learning.
- Grade 3: Shows solid understanding, applies concepts to case studies, collaborates well, uses some digital tools effectively, and documents learning progress.
- Grade 1: Demonstrates basic understanding, contributes effectively in group settings, and participates in discussions.
Assessment methods
- Peer Assessment: Encourages constructive feedback on group contributions, promoting accountability and teamwork.
- Group Work on Final Project: Enables collaborative application of concepts, building critical thinking and problem-solving skills.
- Formative Feedback: Regular feedback on assignments and projects to help students identify strengths and improve continuously.
Schedule and Location
- This course is conducted in a hybrid mode, combining both in-person and online sessions. The schedule includes contact hours, guidance sessions, assignment deadlines, and key assessment dates.
- Course Schedule and Deadline will be published later
More information about the course
Kodjovi Lotchi
Senior Lecturer
School of Business | Business Economics
If you have any questions about student IDs, fees, or cancellation terms, please contact avoin@vamk.fi
We reserve the right to make changes.
Company Internalization
0,00 €
| 5 ECTS |
